Back to Documentation

Understanding Your Analytics Dashboard

The Analytics dashboard gives you a powerful overview of your pixel performance.

Understanding Your Analytics Dashboard


The Analytics dashboard gives you a powerful overview of your pixel performance and helps you track the effectiveness of your tracking setup.


Key Metrics


Total Events

The total number of events fired by all your pixels across all connected sites. This metric shows you the overall activity level of your tracking.


Active Sites

The number of sites that have fired at least one event in the selected time period. This helps you identify which sites are actively being tracked.


Conversion Rate

The percentage of visitors who completed a tracked conversion event (like a purchase or form submission) compared to total page views.


Events Today

Real-time tracking of events fired today, updated every few minutes. This gives you immediate feedback on your tracking setup.


Using the Dashboard


  • **Time Range**: Use the date picker to view data for specific time periods
  • **Filter by Site**: Click on a specific site to see detailed analytics for that domain
  • **Export Data**: Download your analytics data in CSV or JSON format for further analysis

  • Tips


  • Check your dashboard regularly to ensure pixels are firing correctly
  • Set up alerts for unusual activity patterns
  • Compare performance across different time periods to identify trends
  • Create Next App